Not wanting to tie up their number one star by loaning her out to another studio, 20th Century Fox declined MGM’s attempt to borrow Shirley Temple to star in “The Wizard of Oz.” In actuality, it was the number crunchers who wanted little Shirley in the first place; the creatives behind MGM’s lavish musical didn’t really want Shirley at all, but rather had their sights set on up-and-coming star Judy Garland. Although Shirley was physically closer in type to play Dorothy because of her younger age, Judy Garland was able to bring a realism through her vocal talents and natural acting ability that Shirley would not have been capable of. A less than impressive vocal audition for Roger Edens convinced MGM that Shirley was not right for the part, regardless of what Fox was willing to do.
Still, studio head Darryl Zanuck realized with the success of Oz that he might be able to make lightning strike twice by casting Shirley in a similar film. What ended up being created though was very different. “The Wizard of Oz” has some dark elements to it, such as the menacing Wicked Witch and Winged Monkeys, but overall, it is a jubilant and upbeat musical package wrapped up in a vivid technicolor bow. Released a few months later, “The Blue Bird” (1940) definitely ventured into darker areas than its MGM counterpart did.
To begin with, Shirley’s character, Mytyl, is a brat. Thoroughly unlikeable, Temple plays her with relish. This was confusing for audiences at that time as they expected to see Shirley spreading sunshine as she had in all of her past successes. Let’s call this Strike One.
Whereas “Oz” had many memorable musical numbers that were elaborately staged, “The Blue Bird” had only one musical number, “La-de-O,” which was about as simple as could be. At this stage of the game, Shirley was almost 12 years old; no longer a precocious and natural child, her acting had become a little stiff at times. Her dancing in this number appears as if she were at a student recital trying to do her best with a routine that was just beyond her capabilities. A “nice” number, but given the heavy nature of some of the material in this movie, audiences who expected to be uplifted by song and dance were deeply disappointed. We can call this Strike Two.
Last but not least, the promotion for this movie was also somewhat heavy. Going for an artistic and vague approach, the ads for the movie promised a rich and thought provoking cinematic experience. The artwork for the posters and advertisements was in the style of an Old World fairytale, which Fox believed would add a prestige and cerebral element to their motion picture that the “low-brow” “Wizard of Oz” lacked. Audiences of 1940 were just coming out of The Depression and entering World War II. They didn’t want something thought-provoking; they wanted a happy escape. “The Blue Bird” provided no escape. Yup...Strike Three.
On its initial release, “The Blue Bird” was called “Dead Pigeon” by its detractors. Audiences didn't get it, and most of them (even if they did get it) were less than amazed. Loss of the overseas market due to the War also sealed the fate of this movie which has always been known as the film that killed Shirley’s career.
Flash forward to today, and this film has definitely crept up in the respect department. Definitely not as bad as what critics labeled it to be in 1940, it really is a charming and beautiful film. At times, it does appear a little stage-like, but overall, definitely enjoyable (personally, I think “Susannah of the Mounties” (1939) is much worse!). Shirley gives a great performance as the bratty Mytyl, showing the depths of her talent when given a role that she liked. Gale Sondergaard, who turned down the part of the ugly Wicked Witch in “The Wizard of Oz,” is perfectly cast here as the evil yet glamorous feline villain. The technicolor is rich and the sets are marvelous; hard to forget the milk-white Land of the Unborn Children. Yes, slightly creepy in concept, but also very cool. Overall, this film stands on its own as fine family entertainment.
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